Privacy Policy

Privacy Policy for South Wales Medical Services

Effective Date: 22/05/2023

At South Wales Medical Services, we are committed to protecting your privacy and maintaining the confidentiality of your personal information in accordance with the General Data Protection Regulation (GDPR) and other applicable data protection laws. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our medical services and interact with our website or other platforms. Please read this Privacy Policy carefully to understand our practices regarding your personal information.

  1. Information We Collect:

1.1. Personal Information: We may collect personal information such as your name, address, contact details, date of birth, medical history, and health-related information when you become our patient or use our medical services. We will only collect and process personal information that is necessary for the provision of healthcare services and the management of your medical records.

1.2. Website Information: When you visit our website, we may collect certain information automatically, such as your IP address, browser type, operating system, referring URLs, and website usage details. We may also use cookies and similar technologies to enhance your browsing experience. For more information about our use of cookies, please refer to our Cookie Policy.

  1. Use of Information:

2.1. Providing Medical Services: We use the personal information we collect to provide medical services, diagnose and treat medical conditions, and communicate with you regarding your healthcare needs. We will only process your personal information based on the legal grounds specified under the GDPR.

2.2. Administrative Purposes: We may use your personal information for administrative purposes, such as managing appointments, billing, and record-keeping, in compliance with applicable laws and regulations.

2.3. Communication: We may use your personal information to send you important updates, appointment reminders, and other relevant information about our services. You have the right to opt-out of receiving marketing communications from us at any time.

2.4. Improving Services: We may analyze the information we collect to improve the quality of our medical services, enhance patient experience, and develop new services. Any data used for analysis or research purposes will be anonymized or pseudonymized to protect your privacy.

2.5. Legal Compliance: We may use and disclose your personal information as required by applicable laws and regulations or in response to legal requests.

  1. Disclosure of Information:

3.1. Third-Party Service Providers: We may share your personal information with third-party service providers who assist us in delivering medical services, maintaining our systems, or processing payments. These service providers are contractually obligated to handle your information securely and confidentially and are only permitted to use your information for the specific purposes we have authorized.

3.2. Legal Requirements: We may disclose your personal information when required by law or if we believe that such disclosure is necessary to protect our rights, comply with a judicial proceeding, court order, or legal process.

3.3. With Your Consent: We may disclose your personal information to third parties with your consent or at your direction.

  1. Data Security:

We have implemented appropriate technical and organizational measures to protect the security of your personal information and prevent unauthorized access, disclosure, alteration, or destruction. We regularly review and enhance our security practices to ensure the ongoing confidentiality, integrity, and availability of your data.

  1. Retention of Information:

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. We will securely dispose of personal information when it is no longer needed.

  1. Your Rights:

You have certain rights regarding your personal information under the GDPR. These rights include the right to access, rectify, restrict processing, object to processing, data portability, and erasure of your Data.